The marketing playbook just changed without an announcement. Google is weaving AI through Search, Chrome, YouTube, Shopping and Ads — and turning the search box into a 24/7 agent that finishes the task instead of just finding it. According to marketing strategist Grace Leung, every brand has about two months to prepare.
Africa's startups have already raised $1.3 billion in the first five months of 2026, with Nigeria driving nearly 30% of all deals and Spiro's $215 million EV raise opening June with a bang. The continent's tech story is not a narrative anymore — it is a capital allocation strategy.
OpenAI has opened ChatGPT's self-serve Ads Manager to all US advertisers, removing minimum spend requirements and introducing cost-per-click bidding — pulling marketing budgets into the age of AI-native advertising.
Gartner's latest research forecasts global AI agent spend at $206.5 billion in 2026, with 80% of pilots reporting layoffs — yet fewer than a quarter say the technology has delivered real ROI. Here is how Nigerian leaders should read the warning.
The "move fast and break things" era has officially met its match: the regulator. As we cross into the second quarter of 2026, the digital landscape is no longer a wild west of unchecked experimentation.
WhatsApp may be one of the world’s most popular messaging apps, but for years it has kept things relatively simple compared to rivals like Telegram. That could soon change. Meta has officially confirmed that it is testing a new paid subscription called WhatsApp Plus, a move that could reshape how users personalize and organize their […]
