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Social Media
Social media news and guides for Nigerian businesses: Instagram, TikTok, LinkedIn and WhatsApp, what works for local brands, and what it costs to run.
Social Media
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From Forums to Front Page: Google Now Brands Reddit Threads as "Expert Advice"
We’ve all done it: adding "Reddit" to the end of a Google search to find an answer that actually feels human.
The Rise of the "Healthcare Hack": Why TikTok is Replacing the Doctor’s Office
If you’ve spent any time on TikTok or Instagram lately, you’ve likely seen them: a 60-second tutorial on how to DIY a dental cleaning, a "secret" trick to slash your hospital bill,
From Text to Reels: Instagram’s New AI Video Engine Changes the Creator Game
If you’ve ever had a brilliant idea for a Reel but lacked the lighting, the camera gear, or—let’s be honest—the energy to film it, Instagram’s latest update is about to feel like a superpower.
WhatsApp Plus Is Coming: Meta Confirms a Paid Subscription Focused on Customization
WhatsApp may be one of the world’s most popular messaging apps, but for years it has kept things relatively simple compared to rivals like Telegram. That could soon change. Meta has officially confirmed that it is testing a new paid subscription called WhatsApp Plus, a move that could reshape how users personalize and organize their […]
Nigeria’s Creator Economy Is Booming — Can Skit Makers and Streamers Turn Viral Fame Into Real Money?
On a humid afternoon in Lagos, a comedy skit shoot unfolds with the energy of a small movie production. Lighting assistants move equipment around the set. A sound engineer checks audio levels. A makeup artist prepares the cast while another creator films spontaneous behind-the-scenes clips. At the center of it all is Broda Shaggi, the […]
Gen Z Is Logging Off on Purpose — Why Anti–Social Media Activism Is Gaining Momentum
What happens when the most online generation decides to unplug? In a surprising shift, Gen Z — long seen as the face of social media culture — is now leading a quiet but powerful form of digital activism: intentionally deleting, limiting, or stepping away from social platforms altogether. This isn’t about nostalgia or technophobia. It’s […]
7 Best Instagram Scheduling Apps to Supercharge Your Social Media Strategy in 2026
Managing Instagram consistently can feel like a full-time job—especially as Reels, Stories, carousels, and analytics all compete for your attention. The good news? The right Instagram scheduling app can automate the heavy lifting, free up creative time, and help you post smarter, not harder. In 2026, Instagram marketing is no longer just about posting regularly—it’s […]
YouTube Denies Biden Administration Pressure Over Content Censorship
After months of political tension and corporate contradictions, YouTube executives are publicly rejecting claims that the Biden administration pressured them to censor content. The denial follows an earlier letter from Alphabet — YouTube’s parent company — suggesting that pandemic-era moderation decisions were influenced by government intervention. What Sparked the Controversy The story began when Alphabet’s […]
OpenAI Introduces Paid Sora Video Credits as Free Limit Shrinks
OpenAI’s video tool, Sora, is getting a major update — and it’s not entirely free anymore. The company is introducing paid video-generation credits and reducing the number of free clips users can make. The move signals a shift toward a monetized, creator-driven ecosystem around AI video generation. What’s Changing in Sora Bill Peebles, head of […]
Nepal Blocks Facebook, Instagram, YouTube, and X: What the Social Media Shutdown Means for Users and Platforms
Big move in a small market with big implications: Nepal has instructed internet providers to block major social networks — including Facebook, Instagram, YouTube, and X (formerly Twitter) — after the companies missed a new local registration deadline. The decision has sparked immediate pushback from press freedom groups and revived fears of broader internet censorship […]
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